{"id":60172,"date":"2019-06-26T08:33:26","date_gmt":"2019-06-26T06:33:26","guid":{"rendered":"https:\/\/richardvanhooijdonk.com\/blog\/?post_type=videos&#038;p=60172"},"modified":"2019-08-05T16:02:37","modified_gmt":"2019-08-05T14:02:37","slug":"redefining-marketing-how-chatbots-can-grow-your-brand-one-conversation-at-a-time","status":"publish","type":"videos","link":"https:\/\/blog.richardvanhooijdonk.com\/en\/videos\/redefining-marketing-how-chatbots-can-grow-your-brand-one-conversation-at-a-time\/","title":{"rendered":"Redefining marketing \u2013 how chatbots can grow your brand, one conversation at a time"},"content":{"rendered":"<p>In the 2000s, marketing was largely dominated by Search Engine Optimisation and Search Engine Marketing. In the beginning of the 2010s, we witnessed the rise of social media marketing, and later on mobile marketing. Today, marketing is all about messaging, with consumer communication steadily migrating from social networks to platforms like WhatsApp, Facebook Messenger, Apple iMessage, Snapchat, Slack, and WeChat.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>In the 2000s, marketing was largely dominated by Search Engine Optimisation and Search Engine Marketing. In the beginning of the 2010s, we witnessed the rise of social media marketing, and later on mobile marketing. Today, marketing is all about messaging, with consumer communication steadily migrating from social networks to platforms like WhatsApp, Facebook Messenger, Apple [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"menu_order":0,"template":"","format":"standard","meta":{"_coblocks_attr":"","_coblocks_dimensions":"","_coblocks_responsive_height":"","_coblocks_accordion_ie_support":"","footnotes":""},"video-categories":[],"class_list":["post-60172","videos","type-videos","status-publish","format-standard","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Redefining marketing \u2013 how chatbots can grow your brand, one conversation at a time - Richard van Hooijdonk Blog<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/blog.richardvanhooijdonk.com\/en\/videos\/redefining-marketing-how-chatbots-can-grow-your-brand-one-conversation-at-a-time\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Redefining marketing \u2013 how chatbots can grow your brand, one conversation at a time - Richard van Hooijdonk Blog\" \/>\n<meta property=\"og:description\" content=\"In the 2000s, marketing was largely dominated by Search Engine Optimisation and Search Engine Marketing. 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Today, marketing is all about messaging, with consumer communication steadily migrating from social networks to platforms like WhatsApp, Facebook Messenger, Apple [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/blog.richardvanhooijdonk.com\/en\/videos\/redefining-marketing-how-chatbots-can-grow-your-brand-one-conversation-at-a-time\/\" \/>\n<meta property=\"og:site_name\" content=\"Richard van Hooijdonk Blog\" \/>\n<meta property=\"article:modified_time\" content=\"2019-08-05T14:02:37+00:00\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/blog.richardvanhooijdonk.com\\\/en\\\/videos\\\/redefining-marketing-how-chatbots-can-grow-your-brand-one-conversation-at-a-time\\\/\",\"url\":\"https:\\\/\\\/blog.richardvanhooijdonk.com\\\/en\\\/videos\\\/redefining-marketing-how-chatbots-can-grow-your-brand-one-conversation-at-a-time\\\/\",\"name\":\"Redefining marketing \u2013 how chatbots can grow your brand, one conversation at a time - Richard van Hooijdonk Blog\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/blog.richardvanhooijdonk.com\\\/#website\"},\"datePublished\":\"2019-06-26T06:33:26+00:00\",\"dateModified\":\"2019-08-05T14:02:37+00:00\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/blog.richardvanhooijdonk.com\\\/en\\\/videos\\\/redefining-marketing-how-chatbots-can-grow-your-brand-one-conversation-at-a-time\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/blog.richardvanhooijdonk.com\\\/en\\\/videos\\\/redefining-marketing-how-chatbots-can-grow-your-brand-one-conversation-at-a-time\\\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/blog.richardvanhooijdonk.com\\\/en\\\/videos\\\/redefining-marketing-how-chatbots-can-grow-your-brand-one-conversation-at-a-time\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/blog.richardvanhooijdonk.com\\\/en\\\/keynotespreker-trendwatcher-en-futurist\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Videos\",\"item\":\"https:\\\/\\\/blog.richardvanhooijdonk.com\\\/en\\\/videos\\\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Redefining marketing \u2013 how chatbots can grow your brand, one conversation at a time\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/blog.richardvanhooijdonk.com\\\/#website\",\"url\":\"https:\\\/\\\/blog.richardvanhooijdonk.com\\\/\",\"name\":\"Richard van Hooijdonk Blog\",\"description\":\"Keynote speaker, trendwatcher and futurist\",\"publisher\":{\"@id\":\"https:\\\/\\\/blog.richardvanhooijdonk.com\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/blog.richardvanhooijdonk.com\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/blog.richardvanhooijdonk.com\\\/#organization\",\"name\":\"Richard van Hooijdonk BV\",\"url\":\"https:\\\/\\\/blog.richardvanhooijdonk.com\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/blog.richardvanhooijdonk.com\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/blog.richardvanhooijdonk.com\\\/wp-content\\\/uploads\\\/2019\\\/04\\\/logo-footer-1.png\",\"contentUrl\":\"https:\\\/\\\/blog.richardvanhooijdonk.com\\\/wp-content\\\/uploads\\\/2019\\\/04\\\/logo-footer-1.png\",\"width\":100,\"height\":72,\"caption\":\"Richard van Hooijdonk BV\"},\"image\":{\"@id\":\"https:\\\/\\\/blog.richardvanhooijdonk.com\\\/#\\\/schema\\\/logo\\\/image\\\/\"}}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Redefining marketing \u2013 how chatbots can grow your brand, one conversation at a time - Richard van Hooijdonk Blog","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/blog.richardvanhooijdonk.com\/en\/videos\/redefining-marketing-how-chatbots-can-grow-your-brand-one-conversation-at-a-time\/","og_locale":"en_US","og_type":"article","og_title":"Redefining marketing \u2013 how chatbots can grow your brand, one conversation at a time - Richard van Hooijdonk Blog","og_description":"In the 2000s, marketing was largely dominated by Search Engine Optimisation and Search Engine Marketing. 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